Sunday, February 19, 2006

RoboForm - Reviews and free downloads at Download.com

Every time that I arrive at a website that requires sign in, or has a form that I need to fill in, I remember the days of Gator, the spam-meister of all time. The little program offered to remember all your passwords and fill in forms, and all that it asked back was that you allow them to barrage you with spam. There are times when I almost miss that racket.

I just found this little program called Roboform. You can click the link on the title of this post to go to the free download. It is a wonderful little program that does all the above, without the spam. I'm just getting started with it, but so far, I'm impressed.

RoboForm - Reviews and free downloads at Download.com: "RoboForm memorizes and securely stores your online and offline passwords, so you will never forget them again. It automatically logs you into online accounts and completes online registration and checkout forms with one click. RoboForm gives your passwords and other personal data security (strong encryption provided), portability, and complete manageability. Passwords can be printed, copied to another computer, backed up, and restored. Version 6.6 added option to install for All Windows Users; added customization for Matching Passcards button width; fixed bugs."

Tuesday, February 14, 2006

The Stanford University reveals how to add credibility to your web site

The advent of the Internet has created a new universe where behavior patterns are unknown. For instance, how will people find what they are looking for on the web? It has come to our knowledge now that the majority use search engines. We know that most people click on the organic links in the Search Engine responses and not the for-pay ones. Understanding how a human will use the virutal world of the Internet is under intense Study.

What gives a website credibility? Who know? Sanford does. They are reporting how we can establish credibility with our website.

The Stanford University reveals how to add credibility to your web site: "Credibility is crucial if you want to make money with your web site. Your web site visitors must have trust in your company. It's pointless to spend a lot of work on getting visitors from search engines if these visitors don't convert to sales.

The Stanford guidelines for web credibility:

* Make it easy to verify the accuracy of the information on your site.
* Show that there's a real organization behind your site.
* Highlight the expertise in your organization and in the content and services you provide.
* Show that honest and trustworthy people stand behind your site.
* Make it easy to contact you.
* Design your site so it looks professional (or is appropriate for your purpose).
* Make your site easy to use -- and useful.
* Update your site's content often (at least show it's been reviewed recently).
* Use restraint with any promotional content (e.g., ads, offers).
* Avoid errors of all types, no matter how small they seem."

EFF: Breaking News

I remember when Microsoft was considered the barefoot, cool place to work. Everything wsa laid back and casual. Somewhere along the line MS became a behemoth, and it seems that the people don't like behemoths. After squashing everyone's darling Netscape with uncanny business practices, MS has slipped into behemothdom, the quintessential BIG business, and nobody seems to like them.

Google has somehow managed to come on the scene and get enormous without suffering this fate... yet. Perhaps some of this ability is due to MS's presence and everyone hoping that someone else will rise to challenge the monster. But... there are murmerings, such as this one of privacy invasion concerns on the part of Google. In reality though, so far Google has kept it's nose clean with respect to protecting the vast information stores it controls globally.

EFF: Breaking News: "Google Copies Your Hard Drive - Government Smiles in Anticipation

Consumers Should Not Use New Google Desktop

San Francisco - Google today announced a new 'feature' of its Google Desktop software that greatly increases the risk to consumer privacy. If a consumer chooses to use it, the new 'Search Across Computers' feature will store copies of the user's Word documents, PDFs, spreadsheets and other text-based documents on Google's own servers, to enable searching from any one of the user's computers. EFF urges consumers not to use this feature, because it will make their personal data more vulnerable to subpoenas from the government and possibly private litigants, while providing a convenient one-stop-shop for hackers who've obtained a user's Google password."